Rough Cut and Audience Feedback

Audience Feedback -
We showed our rough cut of our music video to a couple of people from our target audience. We collected our responses by getting them to write their answers down on post-it-notes.

Questions:

1. What target audience do you think the video would appeal to?
2. Can you describe what's happening in the narrative?
3. Is there enough lip singing?
4. Do you think there's a variety of shot types and camera work used?
5. Would you say the mise-en-scene is appropriate (for the Indie rock genre)? e.g. Locations and costumes
6. What are your thoughts on the ending? 16-25 is our target audience, does this ending seem too explicit for this age range?

Answers:

Overall, the feedback we gathered state that we need to include more close up shots of Calum to create more of a star image. In addition to this we need to show more lip syncing and instruments being played. This is key invention for the Indie Rock genre which our video lacks at the moment. Another element which the target audience pointed out is that the scenes that were filmed in the dark need to be brightened up.